Today I learn the knowledge of the work way about the advertising from the Ogilvy platform and leoburnett platform. Ogilvy is a man who write the book called <Confessions of an Advertising Man >. He express his opinion in this book. Leoburnett is also a man who creat Leoburnett company. These companies are all the best AD creative mechanism. The scroll marked brand will receive their good solutions and help Harry Li create a new company. I write the article of the scroll marked brand, its aim is to reach the 50 volumes. and I have written 82 volumes articles of the scroll amarked song, this massion which including 100 volumes of the scroll marked will be finished in two months. pray for myself and wish myself, wish that I can accomplish this work and gain confidence.

The brand theories teach me how to acknowledge my career and my dream. If I can persist long enough, I will succeed in business terms. and the most important, I must repeat the words of the scroll marked. for they will keep my heart peace and teach me how to control my request of body. they will shade and guide my life with ten good habits. they are also fit my company, my THE SCROLL MARKED corporation. The concept of culture of the scroll marked form from my growth course. Yesterday I print the card of the scroll marked and share in the QQweb platform. I know that if I share my effort product, I will create my brand, its principle also fit my corporation. The brand of the acroll marked will build one brick at a day.

The Ogilvy's consumers are big companies in the world. I enjoy IBM's Advertising operations.I have seen many advertising video about IBM, so many good creating ideas effect the sales in the market. I browse the Ogilvy official website everyday. Its website was divided into several categories. I like the "the work"column most. Their cases ,or say their consumers, can show the Ogilvy success. My brand will make great efforts to cooperate with these same company. And how can we reach this goal,we will try our best to accumulate the ability of the brand.

The brand communication theory,the tatal brand management theory, the ecology brand theory. and many others theories. I will study the scret of their success. The first request is to learn english and manage English. With this tools I will get advanced concept and gain the advanced tools from 4A adverting corporations.

Never will I allow myself to violate the request of the scroll marked and I will follow the instruction of the scroll marked.